Privacy Policy

Last updated November 29, 2024

Methodize Media Pty. Ltd. (“Company,” “we,” “our,” or “us”) has created this Privacy Policy to outline our practices regarding the collection, handling, protection, and disclosure of Personal Information when you engage with our website, https://publishbuddy.com (the “Site”), as well as related subdomains, applications, browser extensions, and other services (collectively, the “Service”). This document also explains your rights and available options concerning your Personal Information and provides details on how you can update your data or ask any privacy-related questions.

Additionally, we may process Personal Information on behalf of our commercial clients while they use the Service. In such scenarios, we act as a data processor, and the respective commercial entity remains responsible for data processing. For information on how a commercial client handles your data, please review their privacy policy.

If you reside in a region that offers specific privacy rights, such as California, please refer to the Privacy Notice for Your Region for additional details.

 

By registering, accessing, or using the Service, you acknowledge and agree to the terms specified in this Privacy Policy and our Terms of Use found at https://publishbuddy.com/terms. Undefined terms within this document will hold the meanings given in our Terms of Use.

1. Personal Information We May Collect

In this Privacy Policy, “Personal Information” refers to any data that identifies or can be reasonably linked to an individual. We collect Personal Information from various sources, which are described below.

Where applicable, we specify whether certain information is necessary and highlight the potential impact of not providing such data. If required Personal Information is not supplied, access to certain Service features may be restricted.

2. Personal Information You Provide

Account Registration

To create an account, gain access to restricted sections of the Site, or request marketing materials, we may collect:

 

  • Full name

  • Email address
  • Contact number

  • Username

  • Password

  • City and time zone

Customer Support Interactions

When you contact our support team for assistance, we may collect information relevant to your inquiry, including:

  • Emails, chat transcripts, and support tickets submitted through our platform

  • The content of your messages, which may include account details, error reports, or troubleshooting steps

  • Any follow-up communications between you and our support representatives

  • Technical logs and diagnostic data associated with reported issues

 

This information is used strictly for troubleshooting, resolving support requests, and improving our customer service experience.

Purchases and Transactions

When you make a purchase or subscribe to our Service, we collect the necessary details to process your payment securely. This includes:

  • Payment method information such as credit card number, expiration date, and CVV (processed securely through a third-party payment processor)

  • Billing details, including name, address, and zip/postal code

  • Purchase history, subscription details, and transaction records

  • Invoicing and receipt-related communications

We do not store complete payment card details. Instead, payments are processed securely through compliant third-party payment providers. Your billing information is only used for processing payments, refunds, and fraud prevention.

Social Media Account Information

To enable seamless integration with social media platforms, facilitate content posting, and track engagement metrics, we may collect and store information related to your linked social media accounts, including:

 

  • Social media handles

  • Account IDs

  • Profile usernames

  • Email address

  • Time zone

  • API access tokens (used to authenticate and authorize interactions with connected accounts)

  • Content publishing permissions granted to our Service

  • Engagement data such as likes, shares, and comments

  • Follower counts and audience demographics

  • Insights and analytics provided by social media platforms

 

This data allows us to schedule, post, and analyze content performance across your connected accounts. We use this information strictly to provide the expected functionalities and do not share it with third parties beyond what is necessary to facilitate the Service.

Business Engagements

If you engage with us as a customer, vendor, or business partner, we may collect additional professional contact details, including:

  • Company name

  • Job title/position

  • Business email address

  • Office phone number

  • Business address

  • Industry and company size

  • Communication history

  • Contractual agreements and transaction records

 

This information helps us manage business relationships, provide service agreements, process invoices, and coordinate projects effectively. It is also used for administrative purposes, such as account management and partnership collaboration.

3. Information Obtained from Connected Social Media Accounts

Facebook

If you link a Facebook page or profile, we may obtain:

  • Profile image

  • Display name

  • Username/Page ID

  • Authentication tokens

  • Published posts

  • Engagement statistics (clicks, likes, shares, impressions, and interactions)

 

X (formerly Twitter)

By linking an X account, we may access:

  • Profile image

  • Display name

  • Username/Profile ID

  • Authentication tokens

  • Tweets sent through the Service

  • Engagement data (likes, retweets, shares, impressions)

 

Instagram

If you integrate your Instagram profile, we may retrieve:

  • Profile image

  • Display name

  • Username/Profile ID

  • Authentication tokens

  • Posts published via our platform

  • Engagement insights (likes, shares, impressions, and interactions)

 

Bluesky

If you connect a Bluesky account, we may access:

  • Profile image

  • Display name

  • Username/Profile ID

  • Authentication tokens

  • Posts published via our platform

  • Engagement insights (likes, shares, impressions, and interactions)

 

Pinterest

For linked Pinterest accounts, we may collect:

  • Profile image

  • Display name

  • Username/Profile ID

  • Authentication tokens

  • Pins published

  • Engagement analytics (likes, re-pins, shares, impressions)

 

LinkedIn

When a LinkedIn account is connected, we may access:

  • Profile image

  • Display name

  • Username/Profile ID

  • Authentication tokens

  • Posts and engagement details (clicks, likes, shares, impressions)

 

TikTok

If you connect a TikTok profile, we may collect:

  • Profile image

  • Display name

  • Username/Profile ID

  • Authentication tokens

  • Posted content

  • Engagement metrics (likes, shares, impressions, and interactions)

 

Google Business Profiles

For linked Google Business Profiles, we may obtain:

  • Profile image

  • Display name

  • Username/Profile ID

  • Authentication tokens

  • Published posts

  • Engagement data (clicks, likes, shares, impressions)

 

YouTube

When you link a YouTube channel, we may retrieve:

  • Profile image

  • Display name

  • Profile ID

  • Authentication tokens

  • Existing videos and engagement metrics

 

Threads

If a Threads account is connected, we may collect:

  • Profile image

  • Display name

  • Username/Profile ID

  • Authentication tokens

  • Posted content and engagement details (likes, shares, impressions, interactions)

 

The collected information is strictly used for delivering the Service and is not shared with external parties beyond what is necessary for Service functionality.

4. Information Automatically Collected from Your Use of the Service

Log Data

Whenever you use our Service, our systems automatically collect and log certain details that your browser or device transmits. This information may include:

 

  • IP Address: The unique Internet Protocol (IP) address assigned to your device at the time of access.

  • Browser Type and Configuration: Information about your web browser, such as its type, version, and settings.

  • Pages Visited and Usage Activity: A record of the pages you access, the duration of your visits, and the sequence of navigation.

  • Timestamps and Access Information: The date and time you interact with our Service, including session duration and activity logs.

  • Referral Data: The URL of the webpage that referred you to our Service, if applicable.

  • System Performance Metrics: Error reports and diagnostic details to help troubleshoot technical issues.

 

Cookies and Related Technologies

We utilize cookies and other tracking mechanisms to optimize our Service, personalize content, and analyze traffic patterns. These may include:

 

  • Session Cookies: Temporary files that are stored while you browse and automatically removed when you close your browser.

  • Persistent Cookies: Data stored on your device that remains accessible even after you close your browser to remember your settings and preferences.

  • Web Beacons and Pixel Tags: Small tracking elements embedded in emails or pages that help measure engagement, such as whether an email was opened or a webpage was viewed.

  • Behavioral Tracking Technologies: Tools that analyze user interactions within the Service to improve functionality and enhance user experience.

You can modify your browser settings to block or delete cookies, but doing so may affect certain Service features.

 

Third-Party Analytics and Advertising

We collaborate with external analytics providers to gather aggregated usage insights and enhance our Service. These third parties may employ cookies or other tracking technologies to collect:

 

  • Frequency and patterns of Service use.

  • Geographic and demographic trends.

  • Device and browser performance statistics.

  • Effectiveness of marketing campaigns and advertisements.

 

If you wish to limit third-party tracking, you may adjust your browser settings or use opt-out tools provided by companies like Google Analytics.

 

Links to Other Websites

Our Service may include links to external websites that are operated by third parties. These links are provided for your convenience and do not imply any endorsement or affiliation with the third-party website or its operators. We do not control or oversee these third-party sites and are not responsible for their privacy practices, content, or security measures.

These external websites may use cookies, collect data, or solicit Personal Information independently of our Service. As a result, their handling of your information is governed by their respective privacy policies. We strongly encourage you to review the privacy policies of any third-party websites you visit to understand how your data will be processed and protected.

By following links to external websites, you acknowledge that any interactions with those services are solely between you and the third party. We bear no responsibility for any loss, damages, or privacy risks arising from your engagement with such third-party websites.

5. How We May Use Your Personal Information

We use the Personal Information we collect for a variety of operational, administrative, and legal purposes, including but not limited to:

 

  • Service Provision and Account Management: We use your information to create and manage user accounts, authenticate your identity, and enable access to different functionalities within the Service.

  • Communication and Customer Support: We may use your information to send you service-related communications, such as account verification, system updates, technical notices, security alerts, support messages, and responses to your inquiries.

  • Payments and Transactions: If you purchase a subscription or make a payment through our Service, we process your financial details to complete transactions, issue receipts, and manage billing processes.

  • Personalization and User Experience Improvements: We analyze usage patterns to enhance and tailor the Service, providing a more customized experience that aligns with your preferences.

  • Marketing and Promotional Messaging: We may use your contact details to send promotional emails or notifications about new features, service updates, offers, and other relevant information. You can opt out of marketing communications at any time.

  • Security, Fraud Prevention, and Compliance: We use your information to prevent fraudulent activities, unauthorized access, and security breaches. Additionally, we may use your data to ensure compliance with legal and regulatory obligations.

  • Business Intelligence and Research: We aggregate and analyze data to understand user engagement, improve our platform, optimize content delivery, and develop new features and offerings.

6. How We Share Your Personal Information

Your Personal Information may be shared with third parties in specific scenarios, including but not limited to:

  • Third-Party Service Providers: We may share data with vendors, contractors, and partners who assist in hosting, data processing, payment handling, analytics, marketing, customer support, and other essential business operations. These entities are contractually required to maintain confidentiality and security standards.

  • Legal Compliance and Law Enforcement: If required by law, we may disclose your data in response to subpoenas, court orders, government investigations, or other legal requests.

  • Business Transfers and Corporate Transactions: In the event of a merger, acquisition, restructuring, or sale of assets, your data may be transferred as part of the business transaction.

  • Affiliates and Business Partners: If necessary, we may share limited information with affiliated companies and business partners to provide seamless service functionality.

  • Aggregated and Anonymized Data: We may share non-identifiable, aggregated statistics with third parties for analytical or business purposes.

7. How We Protect Your Personal Information

We take security seriously and employ a combination of technical, administrative, and physical safeguards to protect your Personal Information against unauthorized access, loss, misuse, alteration, or destruction. Our security framework is designed to protect both the integrity of your data and the trust you place in our Service.

 

Sensitive data is encrypted during transmission and storage to ensure confidentiality. We employ firewalls, intrusion detection systems, and access controls to restrict access to Personal Information. Our team conducts regular security audits and penetration testing to identify and mitigate potential vulnerabilities, ensuring our infrastructure remains resilient against emerging threats.

 

Employees and contractors with access to Personal Information are bound by strict confidentiality obligations and undergo training in data protection policies. We enforce role-based access control (RBAC) to limit exposure of user data only to those personnel who require it to perform their duties.

Despite our best efforts, no security measures are completely foolproof. If we become aware of a security breach that compromises your data, we will take immediate steps to investigate the incident, contain the risk, and notify affected users in accordance with applicable data protection laws.

8. Your Rights and Choices

As a user of our Service, you have rights over your Personal Information and the ability to control how it is used. Depending on applicable data protection laws in your jurisdiction, you may have the right to:

 

  • Access and request copies of the Personal Information we hold about you.

  • Request corrections to any inaccurate or incomplete Personal Information.

  • Request the deletion of your Personal Information, subject to legal and operational requirements.

  • Restrict or object to the processing of your Personal Information under specific circumstances.

  • Withdraw consent for data processing where applicable.

  • Request the transfer of your Personal Information to another entity in a structured, commonly used format where legally required.

 

To exercise these rights, you can contact us at [email protected]. We may need to verify your identity before fulfilling your request to prevent unauthorized access to your information.

 

Additionally, if you receive marketing communications from us, you can opt out at any time by clicking the unsubscribe link in our emails or adjusting your communication preferences in your account settings.

9. International Data Transfers

We operate globally, and your Personal Information may be transferred to, stored, or processed in countries outside your jurisdiction. When we transfer Personal Information internationally, we ensure that appropriate safeguards are in place to comply with relevant data protection laws. These measures may include contractual agreements, industry-standard security protections, and regulatory compliance requirements.

10. Children's Privacy

Protecting the privacy of children is of utmost importance to us. Our Service is not designed for or directed at individuals under the age of 16, and we do not knowingly collect, use, or disclose Personal Information from children under this age threshold. If we become aware that we have inadvertently gathered Personal Information from a minor, we will take prompt action to delete such information from our records.

 

Parents or legal guardians who believe that their child has provided us with Personal Information without their consent should contact us at [email protected] so that we can investigate and take the necessary steps to ensure compliance with privacy laws regarding children’s data.

 

For international users, the processing of children’s data may be subject to additional protections depending on the jurisdiction. For example, under the Children’s Online Privacy Protection Act (COPPA) in the United States, we take extra precautions to ensure that no Personal Information is collected from children under 13 without parental consent. Similarly, in the European Union, the General Data Protection Regulation (GDPR) imposes strict guidelines on the processing of minors’ data, requiring verifiable parental consent for children under the age of 16 (or a lower age as specified by member states).

 

If you are a parent or guardian and become aware that your child has accessed our Service in violation of this policy, we encourage you to reach out to us immediately so we can address the issue appropriately.

9. Updates to this Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our data practices, legal requirements, or technological advancements. Any significant updates will be communicated via email, notifications within the Service, or a prominent notice on our website. The effective date at the top of this policy will indicate the most recent revision.

 

We encourage users to review this Privacy Policy regularly to stay informed about how we protect and manage your Personal Information. Your continued use of our Service after updates to this policy signifies your acceptance of the revised terms. If at any time you do not agree with any modifications, you should discontinue use of our Service and contact us regarding the removal of your data, where applicable.

10x the outcomes of your social media efforts - and save time doing so!

PublishBuddy is your all-in-one social media scheduling and analytics tool. Effortlessly plan, automate, and analyze content across Facebook, Instagram, TikTok, YouTube, Pinterest, and more.